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Starter vs. Growth | 100mph Education AI Foundations
🏆 Support layer choice ⏳

Support layer decision
for controlled continuity

Many education operators in the UAE and Saudi choose an added continuity layer to keep systems monitored, tuned, and aligned with internal policy—especially during admissions peaks and term-critical periods. You’ve already invested in capability—Support is what helps it stay steady, controlled, and reliably improving within defined permissions and human oversight.

Without support

Your team manages continuity on your own—monitoring performance, handling glitches, and deciding what to refine as your admissions cycle, parent/guardian communications, and operational workflows evolve.

With added support

We provide continuity, tuning, and controlled expansion—keeping your system steady, improving communication consistency, strengthening distribution across approved channels, and helping your operational layer stay aligned with internal judgement structures, accountability, and auditability.

Support plan selection

Your AI assistant includes a communication engine. Select the support level that gives your institution the right balance of continuity, optimisation, and outbound capacity — with governance and accountability kept visible at every step.

Self-managed

Protocol only, no monthly support

Monthly support

£0 /mo

  • No built-in outbound credit facility
  • ! You handle ongoing updates and refinement
  • ! No priority help when deliverability or reliability drops
  • ! Requires separate email software (£100+/mo typical cost)
No monthly support

Business Assist™

Maintenance + outbound facility

Monthly support

£295 /mo

Approx. AED 1,380 / SAR 1,400

Outbound included

Outbound engine included

5,000 monthly outbound credits
No separate email software needed
  • Monthly system health and performance check
  • 24-hour response to support issues (business days)
  • 5 sender accounts included for healthy deliverability
  • System uptime monitoring and incident oversight
Select Business Assist™
Most popular for education providers

Growth Catalyst™

Optimisation, oversight & operational acceleration

Monthly support

£495 /mo

Approx. AED 2,310 / SAR 2,360

Recommended

High-capacity outbound engine

25,000 monthly outbound credits (5× Business Assist™)
Unlimited sender accounts included
  • Everything in Business Assist™
  • Bi-weekly optimisation & strategy calls
  • AI content variation system for safer sending at volume
  • Ongoing optimisation of friction-reducing automations
  • 60-minute priority response to critical issues
  • 20% referral commissions – help offset support costs through peer recommendations
Select Growth Catalyst™
💡

What are outbound credits? Your monthly plan includes a professional-grade email engine. Credits power outbound messaging (admissions updates, parent communications, announcements, reminders, newsletters, etc.) so your institution can run consistent communication without extra software.

As a reference: 5,000 credits is typically enough for smaller, focused communications, while 25,000 credits supports higher-volume cycles and multi-stream outreach — with governance and deliverability kept under active oversight.

All plans are flexible. Upgrade or downgrade as operational needs and peak-period demands evolve.

Why support matters

Enhanced Support keeps the system monitored, tuned, and governed—so performance is less likely to drift during peak periods, and operational confidence improves over time.

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Review calls

Two 30-minute sessions each month to review performance, identify quick wins, and remove friction—before it shows up in your admissions cycle, enquiry handling, or parent/guardian experience.

✓ Outcome: improved consistency and clearer operational oversight

Workflow expansion

As your institution evolves, we keep your automation ecosystem aligned—tightening enquiry response workflows, reducing drop-offs, and improving how applications progress through admissions and onboarding across departments.

✓ Outcome: reduced admin friction during higher-volume periods

Ongoing tuning

We continuously tune messaging, routing, and decision logic using real performance signals—so the system improves over time while staying within defined permissions and human oversight, with traceable changes and clearer decision paths.

✓ Outcome: fewer escalations caused by drift and inconsistent routing

Start basic now, add continuity later

£4,685 (approx. AED 21,300 / SAR 22,300) total cost + longer time at baseline control

vs

Start with Enhanced Support now

£4,350 (approx. AED 19,800 / SAR 20,700) total cost + earlier operational stability

Many education operators who start without a continuity layer choose to upgrade later—often after experiencing drift during a busy admissions or communications cycle where service continuity matters most.

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Operational outcomes

What teams report

Examples from teams who prioritise control, consistency, and governance

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AD

Amina D.

Admissions Team Education operator

"Our review calls helped us catch communication drift early. We stayed consistent during a high-volume period without losing oversight."

Operational notes:

  • Enquiry handling: more consistent routing
  • Escalations: clearer handoff points
  • Outcome: higher operational confidence
HL

Hassan L.

Operations Team Education operator

"The higher monthly credits helped us keep communications consistent across multiple touchpoints—without relying on separate outreach tools."

Operational notes:

  • Parent comms: more predictable cadence
  • Approvals: cleaner escalation
  • Outcome: reduced admin friction
IT

Mariam T.

IT / Systems Education operator

"The performance reviews surfaced integration and routing gaps we were missing. We stayed focused on delivery while the system supported routine enquiries within defined boundaries."

Operational notes:

  • Routing: more explainable handoffs
  • Oversight: clearer audit trail
  • Outcome: stronger operational resilience
Sector notes

Support questions

Straight answers on monthly continuity, tuning, and controlled expansion.

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