The Starter Protocol™:
From missed enquiries to controlled follow-through in 7 days
Stop losing enquiries, follow-up visibility, and staff capacity to slow, fragmented workflows. Deploy your core workflow foundation as a one-time installation — so you own the system before optimisation begins — for a total one-time investment of £1,185 .
Secure your deployment slot today for £195 — balance £990 due when your build window opens.
Fast foundation deployment
Your core workflow layer scoped, deployed, and live in one business week — with clear boundaries and handoff-ready ownership from day one.
Business-accurate handling
Configured around your enquiries, policies, and next-step rules so prospects and customers get consistent, on-brand answers — without staff repeating the same replies all day.
Built for controlled expansion
Installed as a foundation layer you can expand later — more channels, deeper routing, and stronger oversight — without rebuilding from scratch.
Starter Protocol™ investment breakdown
Pay today
£195
Activation & deployment reservation
Due at build start
£990
Foundation build balance
Total
£1,185
One-time implementation
What happens next
Today
£195 reserves your deployment slot and triggers onboarding for a controlled workflow install.
Build window opens
Balance £990 collected when engineering starts — installation first, operation later by choice.
Day 7
System goes live — enquiry handling + routing, with clear boundaries and owner control.
Transparent pricing • No hidden build fees • You retain infrastructure ownership • Deliberate separation: installation first, optional operation later
The 7-day
Starter Protocol™
Reduce operational bottlenecks and late responses. Install your primary enquiry channel with governed, business-grade automation in one business week — so you’re not locked into hidden retainers before anything exists.
12s
Indicative reply latency
24/7
System availability
Balance £990 collected when your build window opens.
Need more coverage?
Note: Many Starter Protocol™ clients expand to Accelerator once the foundation is owned — to add more channels and stronger routing without rebuilding.
As Seen In
The operational reality costing you follow-through
These aren’t hypotheticals. They’re the workflow gaps that create backlogs, inconsistency, and avoidable leakage across growing SMB operations.
Missed enquiries = lost opportunities
A prospect messages WhatsApp, gets no reply, then emails. That enquiry sits for hours because staff are already stretched. Another business responds quickly, books the call, and moves the opportunity forward. This isn’t a one-off — it’s a structural leak caused by fragmented communication.
Admin work consumes decision-maker time
Your best people spend large blocks of the week on repetitive replies, scheduling, data entry, and follow-ups. In a growing SMB, that capacity is finite — yet it’s being spent on work a governed support layer can reduce without removing accountability.
Multi-channel drift damages trust
Customers and prospects reach out via your site, WhatsApp, Instagram, and Facebook. One channel gets attention; the others drift. The result: inconsistent experience, frustrated people, and a business that feels “busy” instead of reliable.
Growth becomes a capacity problem
Your current model requires more staff for every volume jump. Each additional hire brings recruitment, training, and management overhead — often just to absorb workflow load that can be reduced through controlled routing and better handoffs.
The operational reality:
While teams handle these manually, other businesses adopt governed response and routing foundations that improve consistency, maintain boundaries, and support peak-cycle load without relying on “one-click automation.”
STARTER PROTOCOL™
Foundation deployment for faster responses + cleaner handoffs in 7 days (with control by design)
Operational consistency snapshot:
Typical reply delay
Stakeholder coverage
Manual admin weekly
Primary enquiry response hub
A unified response layer for your website and one key messaging channel — with consistent replies, clear boundaries, and fewer “Did you receive this?” follow-ups.
🎯 Built for predictable volume, clean handoffs, and owner-controlled operation
Business knowledge configuration
Beyond generic chatbots: responses are configured on your enquiry process, policies, and FAQs — so prospects and customers receive reliable guidance and your team stops repeating itself.
🎓 Clear scope, clear boundaries, consistent tone
Enquiry qualification + routing
Qualifies and routes enquiries to the right person with the right context — so time-sensitive opportunities move faster, while routine questions are resolved within defined limits.
⚡ Less chasing. Less admin. Cleaner handoffs.
Workflow foundations (bounded automation)
Install the core routing logic and workflow foundations so the system can hand off, log, and sync information responsibly — without “black-box” autonomy or hidden commitments.
🔄 Controlled by design: support what’s safe — not everything that’s possible
Balance of £990 due only once your deployment start date is confirmed.
Your 7-day Starter Protocol™ deployment journey
This deployment plan installs your workflow foundation aligned to West Midlands SMB operating realities — without requiring technical lift from your team.
Getting started: scope & boundaries
- ✓ Post-activation intake: guided setup captures your FAQs, workflow rules, and routing boundaries
- ✓ Implementation call: focused session to define what the system should handle vs. what stays human-led
- ✓ Deployment blueprint: a simple, owner-readable plan for your primary channel, rules, and escalation paths
Days 1-3: foundation install
Days 1-2: workflow strategy kickoff
- ✓ Implementation session based on your operating realities and constraints
- ✓ Review of your current tools, handoffs, and enquiry flow
- ✓ Finalisation of your Starter Protocol™ blueprint (what’s supported, what’s not)
Day 3: knowledge + channel configuration
- ✓ Configuration of your business knowledge base using your terminology and service boundaries
- ✓ Activation of your primary channel response layer and tone alignment
- ✓ Live walkthrough of a working draft using realistic enquiry scenarios
Days 4-6: routing + handoffs
Days 4-5: qualification + routing rules
- ✓ Qualification logic tuned for your enquiry journey and workflow
- ✓ Routing paths defined so time-sensitive enquiries go to the right person with the right context
- ✓ Workflow foundations installed for safe logging and predictable handoffs
Day 6: refinement + owner controls
- ✓ Refinement round to tighten accuracy, tone, and boundary behaviour
- ✓ Handoff rules tested across common enquiry scenarios
- ✓ Owner-ready guidance so you understand what’s installed and what’s optional later
Day 7: go-live
- ✓ End-to-end testing on realistic scenarios for your business
- ✓ Simple enablement so adoption is easy for your team
- ✓ Go-live confirmation: enquiry response + qualification + routing active
- ✓ Basic visibility so you can review interactions without guesswork
After go-live (ownership & next steps)
- ✓ Visibility into where the foundation is reducing admin drag and improving consistency
- ✓ Owner control over what is installed, what is approval-gated, and what remains human-led
- ✓ Clear visibility of what would run before anything runs where risk warrants it
- ✓ Recommendations to expand safely once the foundation is owned and understood
Price anchoring: why £1,185 is a foundation move
Deposit option: £195 today , with £990 due on deployment start .
Adding admin capacity for enquiry handling:
£25,000+
(annual cost varies by business and role)
Custom build from a vendor:
£15,000+
(implementation + first year)
Starter Protocol™ (7-day deployment):
£1,185
One-time. Full ownership.
Choose your deployment level
Whether you’re installing your first layer of controlled support or ready to expand into a broader deployment, choose the Protocol that matches where your business is today — with ownership first and no hidden retainers.
Starter Protocol™
Foundational workflow deployment
Total: £1,185 • Balance £990 at build start
- 1 core communication channel
- Standard routing logic & enquiry handoffs
- Configured for predictable enquiry volumes and structured handoffs
- No multi-channel expansion layer
Accelerator Protocol™
Multi-channel coverage & controlled expansion
Expanded coverage + stronger control layers
- 4+ omnichannel deployment (social + web)
- Full stakeholder coverage model (by channel + context)
- Communications consistency layer (tone + policy alignment)
- Strategic workflow support (bounded by design)
Operational capacity audit
Compare payback speed between a core workflow foundation and a broader deployment based on real enquiry volume, staff cost, and response-handling time.
Your business data
Capacity verdict
Starter ProtocolBreak-even point
1.0 Months
12-month recovery index
1,242%
12-month total recovery
£13,537
*Illustrative analysis based on response-handling workload and an 85% controlled automation benchmark.
Starter Protocol™ vs. Accelerator Protocol™
Both install capability. The difference is how much controlled coverage you want installed from day one.
| Feature |
Starter Protocol™
£1,185 |
Accelerator Protocol™
£3,500 Activate with £195 deposit |
|---|---|---|
| Channels | 2 (Web + 1) | ✓ 4 (Web + WhatsApp + FB + IG) |
| Enquiries/Week | ~100 max | ✓ 500+ easily |
| AI Capability | Business-configured NLU | ✓ Advanced NLU + context memory |
| Routing | Defined handoff rules | ✓ Context-aware routing |
| Workflow Support | Foundation install | ✓ 1 n8n workflow included |
| Dashboard | Basic visibility | ✓ Real-time analytics |
| Deployment | 7 days | ✓ 30 days (more capability = more time) |
| Revisions | 2 rounds | ✓ 3 rounds |
| Best For: | Installing the baseline, lower volume, simple FAQs | Peak-cycle volume, multi-channel coverage, and controlled operational leverage |
⚠️ Critical insight:
Many businesses choose Starter to install the foundation first. Once the system is owned and the scope is clear, some expand to Accelerator to add more channels and stronger oversight.
Total cost: Starter (£1,185) + Accelerator upgrade (£3,500) = £4,685
If you choose Accelerator now: £3,500 total . You save £1,185 .
Prefer to reserve now? £195 deposit secures your build slot, with the remaining £3,305 due on deployment start.
Operational consistency outcomes
Real organisations installing response + routing foundations
David M.
Operations Lead • Multi-Site Service Business
"We went from constant inbox pressure to calm control. The foundation install handles routine enquiries and routes the rest cleanly. Our team now focuses on conversations that require judgement."
Lisa K.
Office Manager • High Volume Enquiries
"The routing rules changed everything. High-importance enquiries skip the queue and reach the right person with context. We reduced back-and-forth without removing human approval."
James P.
Operations • Multi-Channel SMB
"We installed the foundation and immediately reduced missed enquiries. Volume increased without chaos, and customers stopped chasing us for updates."
Foundation install observations (indicative)
Install a foundation before expanding
Average payback period
Indicative 12-month ratio
Client satisfaction rating
Install a foundation that compounds — with ownership, boundaries, and predictable control
Secure deployment slot — £195 todayBalance £990 due only when your deployment window is confirmed.
Common questions answered
We've heard every concern. Here are the direct answers.
30-Day Money-Back Guarantee
We install your Starter Protocol™ foundation in 7 days. You use it for a full month. If you're not seeing value or it doesn't fit your workflow, you get 100% of your £1,185 back.
We take the risk. You don't.
No Long-Term Lock-In
The deployment is 7 days. After that, the installed infrastructure is yours. No mandatory subscription. Optional post-launch operation is available, but never required.
You own your data and your system.
Visible Governance (By Design)
Boundaries are defined upfront. Support is installed where it’s safe — not everywhere it’s technically possible. This governance-first approach protects your institution, your stakeholders, and your team.
No black-box autonomy. No hidden commitments.
Deposit Activation (Transparent)
You can activate your deployment with a £195 deposit . The remaining £990 is payable only when your deployment start date is confirmed.
Deposit lowers friction. Delivery standards stay the same.
YOU'RE 7 DAYS AWAY FROM
A STABLE, GOVERNED FOUNDATION
Stop losing applications, admin capacity, and stakeholder confidence to slow manual processes. By this time next week, your core operations foundation can be handling enquiries 24/7, qualifying requests, and routing cleanly — while your team focuses on higher-judgement work.
Total £1,185 (+ VAT). Balance £990 due when your build window opens.
Go-Live in 7 days • 24/7 coverage • Qualification + routing • Ownership included